I created wireframes and the designs for a new fully responsive website for Solpadeine. The old site was dated, and lacked imagery. The new design and content gave the visitors humanised and intuitive user experience.
UX/UI designer
Solpadeine - Perrigo
44% growth in sessions to the site
The biggest channel to drive this growth is organic search contributing 93% of total traffic
47% increase in pages viewed on the site
New Product pages on the site contributed to 37% of total pages viewed
The wireframes for the site were created with the content team. The site was very content heavy, so we needed to make sure it was broken up in a way that was managable and did not overwhelm the users.
